Bing today enabled their new rewards program to some users in US. The new rewards program is much more integrated into the search engine which enables more engagement from the users. Your rewards credits will be shown at the top right corner near the sign in link as above.
The rewards center allows you to manage your rewards earned and reedeem it for over 250 items available. For about 1000 rewards credits, you will get 1 month Xbox live subscription. You will get 250 credits for first time sign up.
The credits will be awarded to you not only for the searches you make on Bing but also some reward links such as above will earn you more credits. This idea particularly increases the possibility of user to click the ads that are placed just below the reward links.
What do you think of this new program from Bing? Start Binging and Earn Rewards.