Review Category : marketing

Alejandra Tristan is a 16 year old who has a rare genetic disorder, Ehlers-Danlos syndrome (EDS), which makes her joints fragile and loose. Because of this, the simple act of typing on a laptop could pop her shoulder, wrist or finger out of its joint, making it difficult for her to connect with her friends, learn new things and others. To prevent dislocations, she has placed splints on her fingers, which makes it virtually impossible to use a mouse or computer. Thanks to Windows, she is now connecting with her friends everyday, leaning new things, enjoying her art and more. Windows 8 comes with customizable design, enhanced accessibility features and touchscreen. For example, she is now using speech recognition software from Siri. Rob Sinclair, Microsoft’s chief accessibility officer, says Tristan’s story “hits the core essence of what Microsoft is trying to do philosophically by developing people-centric experiences.” “It’s really about her,” Sinclair continues. “It’s about us supporting ...

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Early this year, Microsoft indirectly reduced the price of Xbox One in the available markets. They did it in the name of celebrating the launch of “Titanfall”, and they wanted more people to join on day one for “Titanfall” on Xbox One. So, based on this special, limited time offer, the Xbox One “Titanfall” Bundle was made available starting March 11 for $499.99 at select retailers. This bundle included the following, Download code for a digital copy of “Titanfall” Standard Xbox One console and Kinect sensor Standard Xbox One wireless controller Standard Xbox One Chat Headset One month Xbox Live Gold membership Basically, you get the Titanfall game for free when you buy Xbox One console. Answering to a question on Twitter, Phil Spencer revealed that Microsoft is not planning to release any Xbox One Titanfall bundle without Kinect. @Shane_Stocks Titanfall bundle is done. — Phil Spencer (@XboxP3) August 19, 2014 You can ...

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In a recent email promotion sent to consumers, HP is promoting its PCs with the line “Windows 7 PCs on sale, just in time for school.” Also, several Windows 7 PCs are still on sale at HP’s website. This is not the first time HP was found to be actively marketing 5 year old OS. Earlier this year, HP started promoting on its homepage on sale of Windows 7 PCs with a huge marketing message “Back on popular demand.” At the time HP clarified that they are trying to give choice to the customers, Whether you’ve been reading the tech news blogs – or just saw an ad on our HP Shopping page, you’ve probably been asking yourself, “Why is HP selling Windows 7 PCs in a Windows 8 world?” The answer is dead simple: Choice. We like giving our customers the option to get the computer that’s right for them. Do ...

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This week’s games and add-on Deals with Gold are live on the Xbox Games Store. These deals are valid now through 25 August 2014. This week’s deals include Trials Fusion for Xbox One, Call of Duty add-ons on Xbox One, Call of Duty Black Ops, Modern Warfare 2, Grand Theft Auto V and more on Xbox 360. Find the deals below. Xbox One: Content Title Content Type Discount % Call of Duty Ghosts Season Pass Add-on 50% Call of Duty Ghosts – Snoop Dogg VO Pack Add-on 50% Call of Duty Ghosts – Makarov Legend Pack Add-on 50% Call of Duty Ghosts – Squad Pack Extinction Add-on 50% Call of Duty Ghosts – Captain Price Legend Pack Add-on 50% Trials Fusion Xbox One Game 33% Xbox 360: Content TitleContent TypeDiscount % Call of Duty Black Ops Games on Demand 50% Call of Duty Black Ops II Games on Demand 50% Call of Duty Black Ops II Season Pass Add-on 50% Modern ...

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At Gamescon last week, Microsoft revealed they will be selling Call of Duty: Advanced Warfare custom Xbox One console bundle this holiday season. This custom bundle will include Call of Duty themed console, a controller, Call of Duty: Advanced Warfare Day One edition game, and 1TB internal storage in the console. This custom bundle will go on sale for $499 USD and the pre-order has started today. This bundle will be available starting November 4th. This limited edition Call of Duty: Advanced Warfare 1TB Xbox One pack will be exclusive to GAME in the UK and it will be available at £429.99 starting 4th November. US customers can pre-order it here from Amazon and here from Microsoft Store via: Eurogamer ...

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Microsoft sells PPI (Perceptive Pixel) Touch Devices which deliver exceptional, multi-purpose productivity solutions for brainstorming, collaboration, and interactive presentations. The 55” Touch Device allows for productive small-group or individual brainstorming. It can be used in smaller spaces, including offices, huddle areas, conference rooms and lounges. Last year, PPI screen was given in the hands of one of the most influential EDM Producers on the planet, Deadmau5. Recently, he gave his fans the glimpse of what is possible via PPI and how he uses it. via: The Verge ...

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Last year, Microsoft announced that all Xbox One retail units can be used as dev kits in the future so that anyone can become a Xbox developer. During ID@Xbox program launch, Microsoft said, “As part of our vision for enabling everyone with an Xbox One to be a creator, we absolutely intend to enable people to develop games using their retail kits. Right now, though, you still need a development kit! We provide two kits to everyone in the registered developer program. Additional kits, if needed, can be purchased.” It’s been a year since Microsoft announced their plans to make any game development on any Xbox One unit, but they have not delivered yet. Speaking to Engadget at Gameecom, Phil Spencer revealed that the plans are still on, but it is not the priority right now. “I know, I know, I know,” Spencer told us in an interview this week ...

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Engineers from Microsoft’s IE platform team took part in a Reddit AmA session. Engineers present during this session were number of subject matter experts covering JavaScript, DOM, CSS, HTML, Graphics/WebGL, Touch, Performance, Developer Relations, F12 Developer Tools, Web Standards, Testing, and more. When answering about whether Microsoft considered rebranding and changing the name of Internet Explorer due to its negative perception, IE team revealed that they briefly considered Ultron, but the lawyers said no. They even answered a question about negative perception, Q: I’ve always had this question in mind too. The IE name has been so widely denigrated that even if they make it the best browser in the market, I think its reputation will affect the distribution and adoption of the browser very adversely. Ans: It’s been suggested internally; I remember a particularly long email thread where numerous people were passionately debating it. Plenty of ideas get kicked around about how we ...

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At Gamescom, Microsoft revealed dozens of games from ID@Xbox that will come first to console on Xbox One, via the self-publishing program for independent developers. Find th e list of games below. Microsoft said that they are working with more than 500 developers with development kits. As part of ID@Xbox, Microsoft is committed to offering developers the tools they need to bring innovative experiences to Xbox One.  It’s an exciting time for independent games on Xbox One. Ranging from the wonderfully chaotic jetpack action ball game #IDARB, to the mysterious world of Ghost of a Tale, there is no shortage of excitement at gamescom this year. Join us in the Xbox booth to check out 20 games firsthand, take a deeper look at the collection of exclusive games in the video above – and check out the Xbox One Store for the latest independent games, including Warframe launching next month. All of the ID@Xbox games shown during Aztez ...

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Microsoft earlier this week announced the new Nokia 130, the most affordable mobile phone with FM Radio, video and music player. It comes with a beautiful design with a 1.8” colour display, inherent colouring, and built-in flashlight on the back with talk time of up to 13 hours. The Nokia 130 is available in both Single and Dual SIM offering standby times of up to 36 days and 26 days respectively. It supports SD cards up to 32GB. Today, Microsoft released the above infographic touting the features of Nokia 130, This week we launched the Nokia 130, an ultra-affordable phone packed with features. But what can you get for just 19€? via: Conversations ...

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Earlier this week, Microsoft surprised everyone by announcing that Rise of the Tomb Raider game will be exclusive to Xbox One. This game will be available next year for the holiday season. Crystal Dynamics, the developer behind the game posted the following information regarding their exclusive partnership with Microsoft, “Our friends at Microsoft have always seen huge potential in Tomb Raider and have believed in our vision since our first unveil with them on their stage at E3 2011. We know they will get behind this game more than any support we have had from them in the past – we believe this will be a step to really forging the Tomb Raider brand as one of the biggest in gaming, with the help, belief and backing of a major partner like Microsoft.” There were lots of questions regarding this exclusive deal, Phil Spencer clarified them later. Rise of the ...

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Trueachievements.com is one of the popular Xbox community website on the web. Microsoft approached the website in bringing their experience to Xbox One console and it is happening. Tureachievements app will be available on Xbox One in the coming months. In addition to the following listed features, they are planning to add snapped mode and voice support as well. Like many other apps, you can even earn achievements. It will feature the following, • Achievement solutions • Gaming sessions • The latest Xbox news • True scoring • Friend feeds • Stats – for games, achievements and gamers • Achievement lists and solutions for games and apps on ALL Xbox platforms • Milestone charts • Friend game leaderboardsWe’re also planning to include . Read more about it here. ...

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Along with the announcement about Call of Duty: Advanced Warfare custom Xbox One console bundle, Microsoft also announced Xbox One FIFA 15 bundle for gamers in the Europe. This Xbox One FIFA 15 bundle will go on sale from September 25th for 399.99 Euros. You can pre-order it starting today. FIFA 15 game: • FIFA 15 brings soccer to life in stunning detail so fans can experience the emotion of the sport like never before. • Witness the intensity of crowds and listen to commentators guide fans through the story of the game with Dynamic Match Presentation. New Emotional Intelligence allows players to react to opponents and teammates within context, and relative to the narrative of the match. • Next Generation Visuals put fans on Living Pitches with grass that wears as the match progresses. Authentic Player Visuals give players true to life appearance. Player Control heightens the responsiveness of ...

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At Gamescon, Microsoft revealed that they will be selling Call of Duty: Advanced Warfare custom Xbox One console bundle this holiday season. This custom bundle will include Call of Duty themed console, controller, Call of Duty: Advanced Warfare Day One edition game, and 1TB internal storage in the console. This custom bundle will go on sale for $499 USD and the pre-order has started today. This bundle will be available starting November 4th.     ...

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Remedy Entertainment, the creators behind critically-acclaimed “Max Payne” and “Alan Wake,” last month revealed that “Quantum Break’s” signature, time-amplified gameplay trailer will be revealed for first time at Gamescon gaming show this month. Recently, Quantum Break Creative Director Sam Lake provided the fans on the new story details and never-before-seen footage from the game. Launching in 2015 exclusively for Xbox One, “Quantum Break” delivers an entertainment experience like no other with the fusion of an intense, cinematic action game and a high-quality, live-action show.  The game follows “Quantum Break’s” hero, Jack Joyce, as he desperately struggles to prevent the end of time, while the show revolves around the conspiracies and intrigue within the villainous corporation called Monarch Solutions, Jack’s main enemy. Together, they form an intertwining narrative where the actions you take directly impact how the story across both the game and the show unfolds. According to Remedy Entertainment, QuantumBreak ...

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When Microsoft announced Surface Pro 3 few months back, they started to marketing it as ‘The tablet that can replace your laptop’. Even during the launch event, Microsoft compared Surface Pro 3 against MacBook Air. Surface Pro 3′s official webpage and Microsoft Store listing also compares MacBook against Surface Pro 3. Following them, Microsoft has now released three new videos comparing Surface Pro 3 with MacBook Air. Watch them below, Tablet or laptop? With the Surface Pro3, you get the best of both. The Surface Pro 3 has the power to run full Adobe Photoshop, Office and Windows. But unlike the Mac Book Air, it has a touchscreen, a pen and converts to a tablet. Don’t try that with the Mac. You can order Surface Pro 3 from Microsoft Store from the links below. Surface Pro 3 Estimated retail price (USD) Intel® Core™ i3, 64 GB and 4 GB of ...

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