Gartner today released their report on worldwide PC shipments for the Q4 2013. As expected, PC market was down by 6.9% compared to Q4 2012 and this marks the 7th consecutive quarter of shipment decline. The main reason behind it was the consumer adoption towards content consumption devices like tablets which are cheaper when compared to traditional PCs.
“Although PC shipments continued to decline in the worldwide market in the fourth quarter, we increasingly believe markets, such as the U.S., have bottomed out as the adjustment to the installed base slows,” said Mikako Kitagawa, principal analyst at Gartner. “Strong growth in tablets continued to negatively impact PC growth in emerging markets. In emerging markets, the first connected device for consumers is most likely a smartphone, and their first computing device is a tablet. As a result, the adoption of PCs in emerging markets will be slower as consumers skip PCs for tablets.”
When you take the performance of OEMs, only HP and Lenovo has good story to share. Acer and Asus saw a steep decline in their PC shipments as both the vendors have decided to focus on Google Chromebooks and Android based devices. Lenovo took the position as the top PC vendor worldwide with 14.9 million PCs shipped during the quarter.
HP and Lenovo have been virtually neck and neck for the top global position in the PC market throughout 2013. Lenovo took the lead in the fourth quarter, as it did last quarter, accounting for 18.1 percent of global PC shipments. Lenovo’s victory over the top position became apparent in 4Q13. Lenovo showed strong growth in all regions, except Asia/Pacific, where China continued to be a problematic country for the company. HP experienced a shipments decline of 7.2 percent in the fourth quarter. U.S. and Latin America were two regions where HP could not increase its shipments, and it experienced a steeper decline compared with the regional average