Gartner: Worldwide PC Shipments Declined 6.9% In Q4 Of 2013, Lenovo Emerges No.1 PC OEM

Gartner Windows PC Marketshare

Gartner today released their report on worldwide PC shipments for the Q4 2013. As expected, PC market was down by 6.9% compared to Q4 2012 and this marks the 7th consecutive quarter of shipment decline. The main reason behind it was the consumer adoption towards content consumption devices like tablets which are cheaper when compared to traditional PCs.

“Although PC shipments continued to decline in the worldwide market in the fourth quarter, we increasingly believe markets, such as the U.S., have bottomed out as the adjustment to the installed base slows,” said Mikako Kitagawa, principal analyst at Gartner. “Strong growth in tablets continued to negatively impact PC growth in emerging markets. In emerging markets, the first connected device for consumers is most likely a smartphone, and their first computing device is a tablet. As a result, the adoption of PCs in emerging markets will be slower as consumers skip PCs for tablets.”

When you take the performance of OEMs, only HP and Lenovo has good story to share. Acer and Asus saw a steep decline in their PC shipments as both the vendors have decided to focus on Google Chromebooks and Android based devices. Lenovo took the position as the top PC vendor worldwide with 14.9 million PCs shipped during the quarter.

HP and Lenovo have been virtually neck and neck for the top global position in the PC market throughout 2013. Lenovo took the lead in the fourth quarter, as it did last quarter, accounting for 18.1 percent of global PC shipments. Lenovo’s victory over the top position became apparent in 4Q13. Lenovo showed strong growth in all regions, except Asia/Pacific, where China continued to be a problematic country for the company. HP experienced a shipments decline of 7.2 percent in the fourth quarter. U.S. and Latin America were two regions where HP could not increase its shipments, and it experienced a steeper decline compared with the regional average

Source: Gartner

  • Bugbog

    Asus and Acer can’t, and shouldn’t blame their decline on Windows. Whilst I can’t state for certain what issues may be afflicting Asus, other than their lack of a desktop range and lower notebook volume, as compared to other vendors.
    I can state with some certainty that Acer’s worsening fortunes are as a result of the loss of their Netbook market, which bottomed out with the advent of tablet computing. Something they haven’t recovered from ever since! During the heyday of Netbook, Acer was the largest supplier, releasing multiple models ( and multiple SKU’s of those models) every single quarter!

    They haven’t since found anything to replace that sales volume.

    • Asgard

      I’m actually happy Acer is finally paying for the cheap crap they have been filling the maket with in the past many years. I think it is the player who pushed prices too down and forced others to produce cheap crap too. All of them are quilty of total lack of innovation but Acer is the worst of them all.

      • Bugbog

        For all the poo-pooing that Windows 8 has been subjected to, I’d say it has promoted more “innovation” from both Intel & PC OEM’s in the last 2yrs than the prior 5yrs combined!

        • SategB

          The poo-pooing ( a seemingly adolescent term I’m am not all that fimilar with) is based on W8 to influence declining PC sales and the general rejection of the prodyct by mainstream users.

          To rewrite your post in parlance you can enjoy:
          The party may have been a flop but the decorations was successful…

          • Asgard

            The decline is so small that its hardly rejected by “mainstream users”. It is however rejected by press and enterprise users.

      • LexicoRed

        We have to have Microsoft’s willingness to allow Windows to be sold on that crap to be blamed too.

  • rockuz

    Lenovo made a name for themselves, and knows how to market their products.

  • DKJr

    I still wonder if PC decline is Win 8.* driven or OEM driven due to their half-hearted efforts towards hardware innovation and marketing? Lenovo seems to be doing the right stuff currently and can be seen in their recently launched Win 8.* range. If tablets are stealing the thunder from PCs, maybe we really need to see improved effort from OEMs with Win 8.* Tablet offers which IMHO offer a lot more than consumption & entertainment. Though, price points are critical which is an area MS can help OEMs on through OS pricing.

  • Viktor

    Do they include W8 х86 tablets into “media tablets such as the ipad” category?

  • DKJr

    What’s Lenovo and Dell doing right that all others are doing wrong? I thought they all are using the same OS?

    Is the decline a hardware, software or industry problem?

    I think people are just trolling MS just for the sake of it.

  • ThatGuy

    I know for a fact that Acer is selling more Chromebooks than windows 8 devices, so I don’t think that’s really what’s putting the company down.