Intel Predicts Bay Trail Touch-enabled Laptops For $200 – $300 This Holiday Season

Intel Bay Trail

Windows based Tablets, Touch enabled laptops and hybrids are yet to take off in sales. While Microsoft provided their support with Windows 8, hardware manufacturers were not ready. There are only few touch enabled laptops/tablets on the market and with high price tags. At their financial earnings report, Intel executives said that they are expecting Intel Windows tablets to hit the price point between $200 – $300 this holiday season.

We have a certain spec for ultrabooks, and that is the product that Stacy said is going to be centered at as low as $599 with some [diverse] SKUs to $499. If you look at touch-enabled Intel based notebooks that are ultrathin and light using non-core processors, those prices are going to be down to as low as $200 probably.

Are you ready for the new wave of Windows based touch products?

via: Engadget

  • Alex

    More no-margin netbooks? Why does Intel even bother?

    • Zeehunter

      They are talking about tablets .. Netbooks are now dead

      • Oliver

        Hardly… tablets have advanced a lot but can never replace a fully functional laptop/desktop in my opinion.

        • Zeehunter

          Surface Pro says hi !!!

    • guest

      Intel will probably still make some margin on these devices. It’s the OEMs who probably won’t, and that’s a problem for everyone longer term. But then so is losing business to new competitors.
      The main reason they’d do this is because there are economies of scale in the processor business. So the more units you ship, the higher profit you’re going to make overall. The flip side of that is that if someone else emerges as the leader, like ARM, you’re long term screwed.

  • Johannespreekt

    This is what I’m waiting for!! Bring it on!

  • Bugbog

    Please re-brand it as something other than Atom?!