Lenovo Executive: Industry Underestimated Demand For Touch In PCs

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We have seen many reports since the general availability of Windows 8 that PC OEMs failed to deliver Windows 8 PCs on time. Even among the Windows 8 PCs that got released, there were only few touch enabled PCs. OEMs didn’t prepare for large touch screen panel and its associated components demand. In an interview to CNET, Lenovo executive Gerry Smith revealed that the industry did underestimate touchscreen demand.

He said the following on Lenovo’s position in the PC industry right now,

“Lenovo’s a little different from other companies,” Smith said. “We’re still seeing strong growth and a strong premium to the market overall…And this quarter, we’re seeing strong growth across all product segments.”

Being No. 4 in the U.S. is a solid position, but it’s not acceptable long-term for us…We will be No. 1 in the U.S. That’s absolutely a focus. I’m not going to give you a time frame, but six-and-a-half years ago, Lenovo wasn’t even on the radar screen worldwide. No one thought we could do it…We’re tied for No. 1 today, and we have the right trajectory compared to the other company that’s No. 1. The U.S. is a similar analogy to the worldwide market but just different timing…We’re going to get to No. 1 over a period of time.

He also said that the touch screen PCs are selling well and the touch panel supply is already improving, and more touch capacity should be available in the January-to-June time frame allowing more PC OEMs to ship touch enabled PCs.

Read more at the source link below.

Source: CNET



About Author

Pradeep, a Computer Science & Engineering graduate.

  • http://www.facebook.com/people/Gavin-Tom/100001144097567 Gavin Tom

    Lenovo is one of the only manufacturer’s that gets it. They make some premium products!

    • sonus

      I’d argue they didn’t get it. The only OEMs that had their touch computers readily available on launch day besides Microsoft were Asus and Sony.

  • NegLewis

    Even if Windows 8 is not the “final” version of “Windows Touch” the demand for touch remains.
    Apple’s vision about touch is not present in MAC OS even after 5+2 years of iOS.
    Linux Community has not even begun to develop a new UI and API’s for Touch.
    Only on some Tablets… Tablet OS .. I can see a glimpse of the future.

    This takes me to Windows … On Win7, touch was an Option.. on Windows 8 it’s a must.
    Acer and … Asus are the only ones who will remain in this “new PC” battle…
    Maybe DELL, HP… MSI will wake up… but it will be too f..n late.

  • bnlf

    thats what i said ppl are not buying PCs because there’s nothing new in the Market. The few touchscreen notebooks available does not make you feel like upgrading.

  • Tirinti

    Great… What about X230t or maybe X240t with FullHD?

    PC OEMs don’t understand that 720p shouldn’t be called HD any more. Apple has great retina displays, some smartphones has 720p on less than 5″ and majority of 15″ notebooks has still 1366×768 resolution advertised ah HD.

    Other missing feature is Thunderbolt which could be used to connect with single cable tablet to monitor with integrated docking station.

  • http://www.facebook.com/profile.php?id=708677298 Alf Lenni Erlandsen

    Example. Everywhere i see ads, in town, online…. tv, magazines…. EVERYWHERE! So far i’ve been to all major stores in Denmark. They have 2 touch products, the Acer W510 and the W700. I think that says it all. Looks like people will be buying Apple for Xmas. I will still wait, but i really think its unbelievable how it can be like this.

    Even the Danish Microsoft page is showing of +20 products you apparently cannot get, not even online. Brilliant!

  • http://www.facebook.com/profile.php?id=708677298 Alf Lenni Erlandsen

    Example. Everywhere i see ads, in town, online…. tv, magazines…. EVERYWHERE! So far i’ve been to all major stores in Denmark. They have 2 touch products, the Acer W510 and the W700. I think that says it all. Looks like people will be buying Apple for Xmas. I will still wait, but i really think its unbelievable how it can be like this.

    Even the Danish Microsoft page is showing of +20 products you apparently cannot get, not even online. Brilliant!

    • VHMP01

      Why would anyone buy Apple laptops if they are looking for touch enabled ones?

      • tegz

        i don’t know. ask the genius gizmodo writer who compared the surface pro pricing with a macbook pro.

        • tegz

          *air

  • Bjoern_Hi

    Me: Industry underestimated demand for touch and high resolution screens in PCs/Notebooks/Tablets

  • jimski27

    Picked up an Asus VivoBook X202E yesterday to replace an aging Notebook. Would honestly have waited if it wasn’t touch enabled. Any very affordable at $549. Btw, retailer had none on display (pulled out of the back room) so how is a consumer supposed to experience touch if they can’t touch it.

  • wp77

    Exactly. Everytime I go to the tech store I look at the Ultrabook Win 8 laptops. So disappointing when I can’t swipe the screen. I’ll wait for more selection….