Microsoft Invites You To Check Out How Internet Explorer Is Trying To Move The Web Forward

Microsoft today launched a new marketing campaign called Rethink  that will showcase how Internet Explorer is helping to create a web that is fast, beautiful, and perfect for touch. In the past two years, Microsoft has partnered with no.of companies and even build no.of project by themselves to promote IE and to showcase the power of the modern web. They are now trying to bring it all together.

Rethink is about where the Web has come from and where it can go with a modern browser like Internet Explorer. We’ve taken a different approach than others by helping create experiences that work well not only with Internet Explorer but across any modern browser and device. People expect their browser to be fast and so do we. But that’s not enough, we’ve also built the best touch-first browser for your tablet. And we’ve made real progress over the past two years with continued gains in market share worldwide. People are starting to ‘rethink’ Internet Explorer as we’ve challenged them to reconsider their outdated perceptions of the browser by poking fun at ourselves in a series of videos, some nostalgic, some self-deprecating, including “Child of the 90s” and “Do you know this guy?” We even took to the streets to ask real people their thoughts on Internet Explorer.

You can enjoy all the experiences here.

Source: Windows Team Blog

  • GG002

    I love IE11, no matter how much people hate me or my choice of browsers. They can remain firmly in the past with their resource-hogging Chrome or buggy Firefox, and keep trolling on IE if that gives them the meaning of life.

    • Nham Thien Duong

      Exactly, I.E. has moved on with the times, it’s still in the past, it’s in the present and in the future, it’s the browser that can do everything you want and everything else, other browsers don’t even come close, and people mock it for I.E. 6 which in their defense still holds some marketshare, but I.E. 11 is really great and fast, I use it with a mouse and keyboard and in all of Windows 8.1 (Blue) I’ve seen nothing that could give me any trouble.

    • pirate78

      IE11 is the only browser available on my Surface2, and it is simply a joy to use. I had a chance to compare it to the experience on my wife’s Yoga 13 tablet mode running Mozilla (I also tried Chrome). Wow, talk about uncomfortable. When it comes to tablets, I believe nothing comes close to IE modern. It is fast, intuitive, and actually designed for my fingers. Oh, and it plays flash albeit not always perfectly, but nonetheless, it just works :D.

  • ZloiYuri

    One example. Today morning my neighbor asked me to check his PC for viruses. One Trojan and one adware. He uses Chrome. One of the reasons why I use IE. Maybe lack of WebRTC or partial WebGL implementation but it’s stable and much more secure than unsafe spyware called chrome.