Microsoft Has Sold Its Ciao Shopping Site Which Powers Bing Shopping In UK

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Microsoft today sold its online property Ciao to Leguide.com. Ciao is a shopping guide website in Europe which lets consumers to compare their product across different stores with their reviews, price, etc,. Microsoft bought Ciao few years back for $486 million which attracted about 25 million visits a month. Ciao is so far and still powering the Bing shopping vertical in Europe. Since Microsoft has sold it, still we don’t know about Microsoft’s future plans for shopping vertical in UK. You can visit ciao at ciao.co.uk or Bing UK Shopping.

More on this at Techcrunch.

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