Samsung Announces New Magazine UX For Android Devices, Looks A Lot Like Windows 8 Start Screen Experience

At CES, Samsung announced four new Android tablets. The significant difference other than specs between these announced devices and the older models is the new UX Samsung has built on top of Android. This is the new version of TouchWiz that will become the default way Samsung tablet users will experience the device when they buy them. So, What’s new in the UX? It basically a tweaked version of Windows 8 Start experience. Yes, you got large Live Tiles for different apps which you can arrange on your home screen similar to what Windows 8.1 provides to users now.


Here is the description of this new UX from Samsung,

A personalized Magazine UX, specifically optimized for a large screen, allows users to further tailor their Galaxy tablet experience for their own needs. The UX enables them to organize their favorite content in an easy-to-use dashboard with automatic feed or news updates and then quickly access the most frequently used apps for a more comfortable reading experience. By utilizing a screen size that is more comparable to traditional magazine-sized material, content is easier to view in its original format when reading digital magazines or e-books.

samsung-magazine-ux 1

When asked about similarities between Windows 8.1 and the Magazine UX, Samsung’s senior director of product planning dismissed the claims. He went on to say that it doesn’t matter and as long as consumers like it, they can compare it to Windows or something else.

His point is correct, consumers won’t care about from where you copied or took inspiration for the experiences, but companies like Apple and Microsoft do care.

  • redtidal

    it might look alike, but not as thoughtful as Metro tile. For one, some boxes are too big, the screen looks messy (too much) without the elegance of live tiles.

    Live tiles on Win 8 start screen can be pretty messy too, but since they are small boxes, information are not overwhelming.

    One thing though, people start to realize how boring and useless are a grid of icons on a big screen (any screen).

    • Bugbog

      I now find it funny when the iPad is being shown off, that it’s just a sparsely filled screen of tiny static icons!? :)

      • redtidal

        Yeah. Reuters just ran article on apps help you keep new year’s resolutions, guess what did they use for image? An Windows Phone!

        And Business Insider did article last week on “new home page on smart phone”, they used a Nokia phone! And we are know BI is kind of an Apple whore.

        There is not denying, WP has the best home screen: colorful, playful, and elegant. Apple is boring, Android is a mess.

        • Bugbog


  • Malcolm Williams

    looks a lot like blinkfeed to me. But it is also from the evolution of the partnership samsung had with flipboard and boy are they using flipboard’s IP!

  • ZloiYuri


    • Data

      Thats a new one!

  • zedopinhal

    Microsoft has the patents for live tiles. Apple would sue the crap out of Samsung in no time but Microsoft has became too soft (See what I did there?).
    I bet Microsoft will not do a thing to stop this and that’s why it’s loosing marketshare for everybody in every department!
    I like Balmer but Bill Gates (when he was CEO) would not accept something like this.
    Hope Microsoft returns to be the old Microsoft I loved instead of the bunch of pussies they are now. BTW what happened to make something first and fast is better than making something perfect? Windows should have already be more user friendly and Windows Phone and RT should have already bean killed and mixed toghether in order to give some use to Windows RT.
    Microsoft is getting late to every party and don’t protect what they achieved first well enought. Hope they realise this before it gets even worst…

  • WE

    The space that intentionally left unused in the metro design is what makes the design work. Good try, Samsung but you failed.

  • jaylyric

    Smfh.. And dumb ass consumers will eat it up.. MS needs to put a stop to this if there’s something that they can do.. I hope Samsung’s efforts fail miserably. In part I also blame Microsoft from moving to effin’ slow with sh!t.. It gives others time to copy and release stuff that they see form them.. Get it together MS! I’m still pulling for ya..

    • Bugbog

      Samsung has been taking a leaf from Microsoft’s designs and implementations since 2010 and the preview of Windows Phone 7!

    • Sean D.

      What is MS supposed to do about companies aping their shit?? This is a direct ripoff of that HTC “blink feed”, which is a direct ripoff of WP start screen.
      This is, and has been samsung’s way for a while now. And apparently getting sued for $1B didn’t teach them shit.

      • jaylyric

        F*ck if I know.. That’s why I said: “if there’s something they can do”. Exploit them like Apple did,sue if they can.. I’d sue if I could get millions or billions. If they still didn’t stop,then so be it. At least I’d recover some missed revenue.

      • DavidBarrett

        ??? Microsoft ripped Metro from AOL….so whats your point bro ?

        Anyways you should keep up with the times, It’s not officially called metro anymore as the name infringes as well

        • Bugbog

          I do believe they are called Live Tiles for a reason!?

          • ahoxha

            Ok what about this patent? They are LIVE TILES. And this patent is not from microsoft (even if I hate these obvious design patents).
            US 6724403 B1

          • Bugbog

            Apart from the fact that this was a patent on icons specific to a particularly specified hardware device. The hardware/software was never actually created (or even prototyped) either. The ‘company’ that registered this patent, and a number of others, has never produced any products.

            Microsoft, on the other hand, can trace the evolution of it’s ‘Metro’ design language all the way back to 1995. (The above patent was filed for in 2000, and granted in 2004).

            Whom do you think would win this argument in Court?

          • ahoxha

            Most Patent Laws do not require you to have a prototype in order to apply for a patent, all that is required is that you be able to describe the invention.

          • grs_dev

            What’s your point? Patents don’t determine whether a company is innovative or not. I have been involved in many patent legal battles and rarely is the debate about innovation… It’s usually about money and how quickly is the defendant willing to settle especially when there is no real injury here.

          • DavidBarrett
        • grs_dev

          I think @disqus_oT4khCCy2M:disqus must have worked on that hideous AOL GUI.

          This makes his admiration to the AOL GUI called paternal admiration. How else could someone look at that hideous interface and see resemblance in it to the Modern UI?

    • grs_dev

      You can make sure that you and everyone in your social sphere of influence avoids Samsung.

  • Asgard

    If Android & Samsung fans dont hate this they are the worst two-faced retards on the planet :) But yeah it is essentially good for MS that the most famous phone maker copies their UI. It just proves that MS wasn’t so much off with what they are doing afterall.

    • Bugbog

      You don’t even have to open any apps; just checkout a video demo of the UI in action and you’ll soon see their horrid Touchwiz Android icons show up embedded in some places! :(

    • Teh Duke

      I am an android fan, but personally I think this is a masterstroke by Samsung, now there is NO reason to buy a windows phone, and with Androids diversification the consumer wins with even more Android choice. Well Played Sammy.

      • Bugbog

        As someone mentioned in a different article, this is just lipstick on a Pig! Horrid Touchwiz is still underneath.

    • ahoxha

      Live tiles are obvious. How can they be patented when most websites, mainly those with jquery use these tiles for photo gallery, news updates and almost have the same functionality metro ui does? This sounds just like the rounded corners. Even AOL had it in 1996. And is almost the same as metro.

  • Nham Thien Duong

    The worst part is that Samsung is doing absolutely nothing to sell their ATIV lines and phones, but invest a lot of money in this Scroogle non-sense (>_<)

  • ahoxha

    Yes microsoft. YOU invented the GUI for operating systems. What about AOL (1996) ui. Or the fact that most jquery websites support gallery with similar look as you live tiles. Who was the first to copy here? Samsung is doing nothing more of what you did. And by the way samsung’s magazine ux uses widgets which have a long time with android. They can come up saying that since most websites use these live galleries and notifications they thought of implementing it as a phone ui. You can’t patent something obvious.

    • DavidBarrett

      Xerox invented the GUI………….Hell I was running Amiga Workbench in 1985 (with multitasking I might add) while the PC world was still on DOS, Microsoft stole all its life.

  • Ruufus

    Welcome Samsung to Windows Phone 8.

  • tomakali

    if this UX wins on android and people start liking it… its really good for windows phone because its easy to switch and Windows HAS a lot of advantages in the dept of “performance”

    its OK for samdung to copy tile UI…
    WP9 comes with CUBE UI
    HA HA HA… take that dungy…