Surface 3 to Include i3 Variant, Lower Price Point

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It appears the rumored Surface 3 will make an appearance alongside the Surface Mini at a press event next week. A new report offers some specs and price points:

  • i3-4GB RAM-64GB – $799
  • i5-4GB RAM-128GB – $999
  • i5-8GB RAM-256GB – $1299
  • i7-8GB RAM-256GB – $1549
  • i7-8GB RAM-512GB – $1949

No matter how you look at it, the Surface Pro family is still an expensive and premium item. The Surface 3 is believed to also have a larger screen size, possibly up to 12 inches. This would of course require new type covers:

  • Black
  • Purple
  • Cyan
  • Red (Microsoft Exclusive, possibly limited to Microsoft Stores)

It is also rumored that the Surface 3 will include a smaller bezel, larger screen size and the Windows button being located on the vertical side, as opposed to horizontal. Other details still remain unknown at this time, but all will be known in the coming days.

Source: WPCentral

 

 

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Suril is a scientist, journalist and obsessive Microsoft observer. He holds an advanced degree in Biotechnology with minors in Biochemistry, Microbiology, and Molecular Biology. Send him tips on twitter: http://www.twitter.com/surilamin

  • Joe_HTH

    Those prices are ridiculous. I have no doubt that these will be great devices with great build quality and performance. However, these tablets are never going to be anything but a very small niche at these prices. $1000 for an i5 with 4GB of RAM? That’s insane. The 256GB i5 is even more insane. The i7 I won’t even mention. You can get high end Ultrabooks with better specs for a cheaper price than those i7 models. Insane.

    I wish Microsoft was serious about succeeding with these devices, but they obviously aren’t. They’re simply happy with them not selling and losing money.

    Just give me a Surface 3 with a TegraK1 and perhaps 4GB of RAM.

    • koenshaku

      You may not understand the purpose of the device. It isn’t an ultrabook and you can’t find many with a Wacom digitizer below these prices. It all depends on your use of the device also. I personally do graphic design and while it is a little pricy if is actually 12″ I would say that is the sweet spot in screen size I would actually prefer an 11.4″, but that would serve just as well. I would order the I5 256gb summer this summer because I was really beginning to look at a yoga 2.

      • Joe_HTH

        Look, the point is for these products and Microsoft to be successful. They’re just not going to be successful at these prices, and I want them to be. It doesn’t matter if they’re made for a particular market, if that market is small and can buy other devices with similar specs for much less money.

    • Stuart

      They need to be at the higher end of the price spectrum to leave room for their OEM partners to be happy. Competing with them on price will just push them towards other Operating Systems.

      • Guest

        MS should charge more and call them super premium. Or better try the amazingly innovative Kinect now collecting dust in the warehouse to each Surface and charge another $100 for each.

      • Joe_HTH

        Hello, these OEMs don’t give a damn about Microsoft. They’re already flooding the market with Android devices and Chromebooks. They have no loyalty to Microsoft. Microsoft has already made WP8 and Windows completely free on 9 inch devices and smaller.
        To hell with these OEMs. You build a product like this to be successful, otherwise there is not point in making them at all. You don’t put out products like this and then kill them with ridiculously high prices so as not to piss off the OEMs. The OEMs suck.

    • WPhan

      I can afford a $urface Pro if it is going to carry such a Microsoft Tax. I thought XBox One’s was high. :(

      • WPhan

        Make that “can’t” :,-(

      • nohone

        Then buy an App£e device, and pay the much higher App£e Tax.

    • VeetQZ

      I’m do sick of people whining about prices, quality cost money. Way too many buyes, and so called Microsoft fans, are all about buying on price and if it’s crap quality, they don’t care because they got it cheap.

      Too many poster here blame OEM for Windows 8 not selling becouse not delivering quality hardware but why should they, they know Windows buyers only care about price. But if you want something that is not some plastic piece of crap with low grade internals this will be dead in 3 years, this is what is cost.

      • Joe_HTH

        Let’s get one thing straight. I complain about those prices not because I can’t or won’t buy one. I complain because Microsoft is going to fail at those price points, and I don’t want them to fail. I want them to succeed. They’re trying to charge Apple like prices for a product that hasn’t even proven all that successful or in demand.

        • VeetQZ

          I go guess you expect Microsoft to lose money on everything the makes or just hardware?

          If Window buyers unwilling to pay the price that quality cost, I’m sure Dell will be happy to supply you with so cheap plastic disposal crap.

          The fact is there just may not be a market for high quality Windows machines, if everyone thinks like you.

  • JohnCz

    Prices are reasonable for a premium 12″ tablet using Intel Core processor. They left room for OEMs to lead sales volume with Atom based Windows tablets and I’m sure some will compete with Surface in the mid & high end as well.

    • koenshaku

      Which is cool, I think they need to just take the front runner spot and cover all bases though. All their OEMs are producing chromebooks anyway.

      • Joe_HTH

        Exactly! Their OEMs don’t give a damn about them. They have no loyalty to Microsoft. They’re flooding the market with Android tablets and Chromebooks. They’re even making Android laptops.

    • S_A_R_K_I_S

      premium doesn’t mean jack your prices up. I understand the specs are great, but your typical consumer is a stupid idiot…they see these prices and they avoid it like the plague…they need to drop the prices by at least $200 so consumers can pause and think about it, at the moment they just run the opposite way. I love the product played around with it but the cost is a killer..makes you want to build your own pc or purchase a touch laptop

      • Tips_y

        “…makes you want to…purchase a touch laptop” – and that’s exactly the reason for those prices. You buy the products of Microsoft’s OEM partners if you can’t afford the Surface Pro. I know because I bought a laptop recently. I wanted a Surface Pro 2 but couldn’t afford the price so I went with an Acer.

        • S_A_R_K_I_S

          That’s what I hate about Microsoft, awesome product, but lets price it in such away that we’ll make the consumer purchase a laptop instead… Anyway, I could buy the surface pro 2, however I wanted to see what microsofts life cycle was on this hardware and it seems every year, if so then I might as well buy the top of the range and not look at the surface line for another 3-5 years.

          But for now my eye is on the S3 RT if it comes out.

          • perfectalpha

            I get what your saying, but these are devices for professionals. That is why it has the word, “PRO” after the name. I won’t dispute the fact that they really should include the keyboards too.
            I checked out all the companies…Dell, Lenovo, HP, Razer, MSI, etc….and you simply aren’t going to find an 8 GB RAM, 256 GB system with the type of CPU and feature set at that price. You just won’t. And if it comes in at 12″ with thinner body and increased battery life, it will just solidify as the best in class next generation hybrid PC/Tablet type on the market.

          • Joe_HTH

            These same professionals can get similar devices with similar specs elsewhere for less money. So where does that leave Microsoft and the Surface Pro 3?

          • perfectalpha

            What device are they getting that offers the form factor and horse power? This is a device that can be your only machine… Not some atom based processor machine.

        • Joe_HTH

          Then what exactly is the point in building a Surface if you’re not trying to be successful with it. If Microsoft is simply going to gimp the product on price so they can defer to the OEMs, then Microsoft should stop wasting this money and kill the Surface product.

      • Name goes here

        “I understand the specs are great, but your typical consumer is a stupid idiot..” So only an idiot is concerned about price?

        • S_A_R_K_I_S

          So only an idiot is concerned about price? – YES !

  • S_A_R_K_I_S

    This is seriously going to collect dust on the shelfs….. I wonder how much the Surface 3 RT will be $699 ?

    Rip off the end. Guess I’ll buy a surface 2 when the price drops once the S3’s come out.

    • Tips_y

      Good idea waiting for the Surface 3 to come out so the price of the Surface 2 drops. I should have waited a little bit more before buying my Acer recently because I really wanted a Surface but too rich for my pocket.

  • steveo99

    These are competing with the MacBook Air. But you are getting a touch screen, digitizer and a tablet format which is pretty darn good.

    • S_A_R_K_I_S

      As a consumer you don’t care, you see the price and look the other way…those shouldn’t be the reason to bump up prices. My opinion anyway

  • http://cosimple.com/ Harshit Sharma

    Surface 3 would lead the market.

  • Gregory C Newman

    Wow if the intel i3 version is fast enough then it’s the one that will push up the Surface sales because retailers who are smart wont sell it at 799. it will cost 700 t0 750 and 675 on sale which is more affordable than a 1000 i5 surface pro.. then again the Surface pro i5 is a great working device. The i7 cpu Surfaces will run all high level windows programs and HD games too if the graphics chips in them are any good. This is exciting I can’t wait till Tuesday tosee whats for real.

  • Willem Evenhuis

    This is how I would see the spec sheet for a surface pro 3

    i3-4GB RAM-64GB – $250

    i5-4GB RAM-128GB – $500

    i5-8GB RAM-256GB – $800 (if real world use of at least userbased feedback of 8-10 hours continuous use on a single charge can be managed then I could forgive a 1000 dollar price point)

    i7-8GB RAM-256GB – $1000

    i7-8GB RAM-512GB – $1100 (if real world use of at least userbased feedback of 14-16 hours continuous use on a single charge can be managed then I could forgive a 1300 dollar price point)

    • John

      A core i3 costs more than $280, Microsoft would make no money at these prices.

      • Willem Evenhuis

        aftermarket surface pro 1 core i5 market price has dropped to below 500 dollars. Taking into account surfaces are still produced and production gets cheaper due to increased volume, my reasoning would be that the 3rd generation surface pro, of which the core i5 is the same as the pro 2, prices would have to be much lower. I’m seeing a core i5 price of the pro 3 which is even higher than the pro 1 and 2 back in the day. My conclusion is that there is a major profit margin at these prices. Fine by me if microsoft thinks this is a sound business model and right profit margin for their ethos. But as an end user, my argument would be, for what they’re trying to sell the consumer with the pro 3 package, that it needs a bit more work to be worth that price. For me, I think the hardware is just fine, it’s just that they need a better model for sell with regard to the inking eperience as part of the package they would like to sell. For the current price line up, that model-price suggestion is too steap and needs some work, before I buy one for that price and I can recommend this to others.

        • John

          Microsoft produced too many of the original Surface Pro, and needs to sell them, so they are sold at a very cheap price. Microsoft loses a lot of money each Surface Pro that is sold.

          • Willem Evenhuis

            Could be John. However I could also see an increase in efficiency of production and design. This is after all the third generation. That should also vastly reduce cost. There should somewhere, be a price drop compared to the previous models. Somewhere, I still get an impression there is a great profit margin in that price. Microsoft does have a great demand for this generation surface pro. High demand, if the production process is up to it, should see a lower price per product when in bulk production.

    • Joe_HTH

      The i3 model should be no more than $599 at best. The i5 with 4GB should be $699.

    • John

      14-16 hours with a core CPU in a 9.1mm thick device? Maybe with an Atom they could get that many hours.

  • deathdealer351

    12 inch with digitizer is the sweetness. If it had lte it would be the stuff. Not just att lte the need the all US band one

  • Name goes here

    To my mind, Microsoft is still confused about the Surface product. Is it a tablet? Is it a laptop? These rumored prices for the Surface 3 suggest that they wish to complete against other laptops (or ultra books). But it’s not actually a very good laptop. Those strap-on keyboards are lame. I don’t understand why they’re being pushed so hard. No, check that. I can’t believe consumers are buying those lame keyboards. And as a tablet, the device is way over priced compared to other tablets. I wish Microsoft would stop trying this whole hybrid nonsense. Once upon a time (only a year or two ago), I giggled at the Surface RT. Why would they build tablets based on this new architecture when it couldn’t run any existing Windows apps. Today, I’m wondering why they’re bothering trying to build a tablet that can run Photoshop. They need to give up the past.

    • Joe_HTH

      Because desktop software is shit on a tablet. Always has been, always will be.

    • nohone

      Microsoft has stated that it is a tablet when you want it to be, and a laptop when you need it to be. The only people who seem to be confused are people such as yourself who are too narrow minded to see the possibilities. I have the original Surface Pro, and it has been a great tool – add a keyboard (I choose a Bluetooth keyboard simply because of carpal tunnel and I need a special keyboard) and a Bluetooth mouse, connect it to my monitor and I have a development platform. Unplug the power cord, and now you have a powerful tablet. The wife likes to sit in the passenger seat while I am driving us to work and make notes for what she needs to do that day in OneNote (something that would be awkward to do with a laptop) and they automatically show up on her work desktop. I then plug into my monitor at work, and start my day.

  • LVS

    My advice; If you can’t afford what you want, then buy what you need, or wait. It’s always a matter of supply and demand – If these don’t move then prices will fall. If you can’t wait and see, go buy a tablet. Microsoft asks for Premium prices for a quality product and everyone complains. Not sure why, but the masses seem to think that everything from MS should be good but cheap. Apple, on the other hand, asks Premium prices for any product and everyone gets in line. You can always jump on the iPad wagon and get 1/2 the tablet for twice the price or jump on the Samsung wagon and get 1/2 the tablet for a decent price. You have options, so stop complaining that you can’t have the best tablet for 1/2 the price. If these prices fail to strike a cord with consumers, be prepared for the best Microsoft 12 Days of Christmas EVER. To all you naysayers, shut up and buy something else, or shut up and wait for prices to fall – and sooner or later, they will. Why do we not complain this way about cars? – because we accept brand associated pricing in the auto industry. No one pays $45K for a Dodge Dart or $20K for a BMW 3 Series. Imagine that the Surface is being made by Foxconn under contract from Apple and all of your pricing concerns will disappear.

  • Matt

    My advice; If you can’t afford what you want, then buy what you need, or wait. It’s always a matter of supply and demand – If these don’t move then prices will fall. If you can’t wait and see, go buy a tablet. Microsoft asks for Premium prices for a quality product and everyone complains. Not sure why, but the masses seem to think that everything from MS should be good but cheap. Apple, on the other hand, asks Premium prices for any product and everyone gets in line. You can always jump on the iPad wagon and get 1/2 the tablet for twice the price or jump on the Samsung wagon and get 1/2 the tablet for a decent price. You have options, so stop complaining that you can’t have the best tablet for 1/2 the price. If these prices fail to strike a cord with consumers, be prepared for the best Microsoft 12 Days of Christmas EVER. To all you naysayers, shut up and buy something else, or shut up and wait for prices to fall – and sooner or later, they will. Why do we not complain this way about cars? – because we accept brand associated pricing in the auto industry. No one pays $45K for a Dodge Dart or $20K for a BMW 3 Series. Imagine that the Surface is being made by Foxconn under contract from Apple and all of your pricing concerns will disappear.

  • rabit12

    Waaaaayy too expensive for me.