A new consumer study has revealed that more men prefer Microsoft brand over Apple. Annalect conducted a research to study ‘Changing Role of Men’, and found that, in terms of brands that “resonate” with the male population, Microsoft trumped Apple and other brands across age groups. Check out the infographic above. The study interviewed Boomers (born 1946-1964), Gen Xers (born 1965-1979), and Millennials (born (1980-2000), tallying up to a sum total of 1,509 men for the November 2013 study. Each participant was given a list of brands, ranging from Starbucks, McDonalds’s Coca Cola, Levi’s and Nike. With each different group of men, Microsoft proved a more popular choice than Apple, and was comprehensively favored over the Cupertino, California-based brand. As you can see in the image above, Microsoft topped the list among Boomers and Millennials and came at second among Gen Xers. Read more about it from the link below. ...

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Microsoft recently announced renaming its cloud storage service SkyDrive to OneDrive after trademark lawsuit with British satellite broadcaster BSkyB over the name. While there was a overwhelmingly positive response to OneDrive name, Microsoft might still face some trademark suits in different countries where OneDrive name is already in use. TechGeek.com listed few of those companies which uses OneDrive name already,  It is the name of a bolt designed by an Australian company called Zipbolt called the OneDrive 15.200. There is a product called OneDrive from an Austin-based company called KLD Energy. It is a propulsion and generation system for electric vehicles. There is a Portuguese car parts importer and distributor, who is also called OneDrive. ONEDrive is the name of upcoming software from DataONE – or the Data Observation Network for Earth. In New Zealand, OneDrive is a car-rental service for businesses that are members of OneFocus – which is now the Universal Business Team as ...

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Microsoft today officially confirmed the renaming of SkyDrive brand to OneDrive. Why OneDrive? We know that increasingly you will have many devices in your life, but you really want only one place for your most important stuff. One place for all of your photos and videos. One place for all of your documents. One place that is seamlessly connected across all the devices you use. You want OneDrive for everything in your life. Of course, changing the name of a product as loved as SkyDrive wasn’t easy. We believe the new OneDrive name conveys the value we can deliver for you and best represents our vision for the future. We are excited about what is to come, and can’t wait to share more. The users of SkyDrive or SkyDrive Pro won’t see any interruption on the services, but the name of the services will move to OneDrive and OneDrive for Business respectively as ...

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According to the latest WHOIS records, Microsoft Corporation has recently acquired the domain name Xbone.com from its previous owner. Fusbile speculates that it must be a larger amount paid to the owner from Microsoft. Major Nelson who is the Director of Programming at Xbox LIVE posted a message on NeoGAF saying that he don’t like the nickname Xbone for Xbox One. “…disrespects the teams that have put in thousands of hours (already) into the development of the product. Sure, it’s cheeky but I don’t care for it myself.” I guess Microsoft acquired the domain to keep it safe from competitors and fan boys from exploiting it against Xbox One. via: Fusible ...

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