Few weeks ago, a sales research report from NPD created lots of buzz among the tech blogging media because of one reason, Google Chromebooks. Because the research reported that Chromebooks accounted for 21 percent of all notebook sales, up from negligible share in the prior year, and 8 percent of all computer and tablet sales through November, up from one tenth of a percent in 2012 – the largest share increase across the various product segments. Actually, many blogs misunderstood the report and reported that Chrombooks have captured 20% of the traditional PC market. The truth is that the report covers only the devices sold through commercial channel. Commercial channel are the distributors — like CDW and Ingram Micro — that many businesses, government agencies, schools and other organizations use to buy personal computers and other devices. Importantly, the report did not include consumer sales, nor PCs sold by OEMs, ...

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   Microsoft is getting aggressive with their marketing these days and I highly appreciate their move. When you have better product than the competition and consumers are still buying the competitors crappy ones, you got to teach them the right thing and Microsoft is trying to do it. In the recently published ad on YouTube, Ben the PC Guy hits the streets of Venice, CA asking people which they would rather have — a Chromebook or a Windows laptop. The ad highlights the lack of real apps on Chromebook and their mandatory online nature making them effectively useless most of the time. The ad ends with Asus Windows 8 hybrid that offers great value and experience for almost same price. What do you think of this ad? ...

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You may recall Ben Rudolph from the “Smoked By Windows Phone” campaign.  Microsoft has dispatched him again, this time to talk to people on the street about Chromebooks.  Rudolph compares the Chromebook to a similarly priced Asus Transformer Book T100 running Windows 8.  I am really enjoying Microsoft being more aggressive against Google. My favorite part is at ~0:40 seconds in :p ...

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