Microsoft’s ads to promote Internet Explorer in the recent few years were appreciated by many. Microsoft is trying to make the ‘IE’ brand cool again which lost its mojo in the IE6 days. Even though Internet Explorer 10 and Internet Explorer 11 are the fastest browsers, most of the people’s views on it are still on the negative side. Microsoft released a new ad featuring Inori Aizawa, a feisty anime few days back to promote IE.
Read the following message and watch the video, you will understand Microsoft’s message.
Hey everyone! My name is Inori and you can think of me as a personification of Internet Explorer. When I was younger, I used to be a clumsy, slow, and awkward girl. However, just like the story of ugly duckling, people told me that I have really matured and changed over the years. I feel confident in my abilities now, and I’m eager to show you what I can do. Why don’t you get to know me a little better?
To know more about it, visit www.internetexplorertan.com/